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Record number of tourists visited Montana in 2012

By The Associated Press
Published On: Apr 21 2013 10:31:44 AM MDT
university of montana
MISSOULA, Mont. -

A University of Montana study has found that more tourists visited Montana in 2012 and spent more money than in any previous year.
    
The Missoulian reports (http://bit.ly/12xMXat) that the school's Institute for Tourism and Recreation Research estimates that 10.8 million people visited Montana last year and spent $3.27 billion.
    
The institute says the number of visitors is a 2 percent increase from 2011 and the money spent is about a 15 percent increase.
    
Norma Nickerson, director of the institute, says it appears travelers and consumers are no longer reluctant to spend discretional money.